The Viral SLUSHO Website From 'CLOVERFIELD' Is Back Up And Running!
Is This The Beginning Of Marketing For CLOVERFIELD 2?
We let you know back in September of last year that the ‘CLOVERFIELD’ universe was going to be getting another film that MIGHT finally be an official sequel to the 2008 found footage movie. Now it seems something from the first films 2008 marketing campaign is back.
Our friends over at Slash Film bring us the exciting news today that the in-universe Slusho website has officially come back online this week, suggesting that the viral marketing campaign for “Cloverfield 2” is beginning to take shape. Slusho is a fictional drink within the Cloverfield Universe, and the website was part of the original movie’s epic ARG campaign.
“You can’t drink just six” is the tagline for the fictional brand, and over on the website you’re invited to create your own Slusho mixture using different flavors including:
Blueberry Zoom
Chocolate Rage
Banana Anime
Strawberry Tasty
Cloverpedia reminds, “The Slusho! drinks are classic Slush beverages with the special ingredient of Seabed’s Nectar, giving it a highly addictive quality. It is claimed by the company that the addition of the Seabed’s Nectar also makes it extremely healthy. The History section of the official Slusho! site claims the ingredient was “discovered on the deep ocean floor, under amazing pressure and extreme cold”, perhaps giving it some relation to the monster or more specifically the parasites as one of the quotes in the Happy Talk section says “Slusho! makes my stomach explode with happiness!”. It is presumed that the mass extraction of the seabed nectar from the ocean floor is a major reason that caused the creature to arise from the ocean.
Now we have to admit, if this is the beginning of the next Cloverfield 2 marketing campaign, we’re already hooked!
J.J. Abrams is producing for Bad Robot, along with Hannah Minghella and Jon Cohen. Bryan Burk, Matt Reeves, and Drew Goddard will executive produce.
So far, all the other Cloverfield films have very loose ties to that original 2008 film. Babak Anvari (Under the Shadow, Wounds) is directing the brand new Cloverfield movie for Paramount, with Joe Barton being hired to write the script. SO far we have heard it is indeed a sequel but there have not been any major confirmations from the studios or Abrams.
Stay up to date with “The Dark Side Of Pop Culture” by following MacabreDaily on Instagram, Facebook, and Twitter.
